Erum Stories

Everything was perfect, Until one night. When she thought life was bliss, It took away her precious beings. He had his life all well, With no worry. Only until he stumb...

FLAGSHIP STORE OF ERUM MAHFOOZ In 2010, Erum Mahfooz launched her first flagship store located in Rawalpindi. Since then, the famous skilled designer has hazarded deep i...

Imagine a world where nature is all alive and walking. Flowers kill bugs. Trees kill those who need wood. Humans fight just to live against nature. This is the world of...

ERUM MAHFOOZ AND PARTY DRESSES Recently, Erum Mahfooz launched a collection of luxury dresses for women. Her dresses are now sold by numerous multi-brand shops around th...