How PunchOut Catalog Solution can Benefit B2B Suppliers

As a B2B supplier, if you are dealing with large buyers, it is important to make their purchasing process as convenient as possible. Large buyers that include corporates and government organizations typically use a procurement system to source and procure products from their suppliers. Hence, they are looking for functionality that allows them to access supplier's site via their procurement application. Making your website PunchOut-enabled will allow your buyers to do just that.
Easy Access
PunchOut is a protocol that makes it easy for buyers to access your website. Just a single click from within their procurement application takes them directly to your (supplier) site. No need to enter username or password to access the supplier's contract catalog. Doing B2B business has never been so easy before, thanks to this connectivity. By offering PunchOut catalog, you increase your likelihood of getting business from universities and government entities.
Irrespective of which software company's procurement application your customer is using, you can easily connect with your customer via PunchOut. Data is exchanged electronically in Commerce Extensible Markup Language (cXML) or Open Catalog Interface (OCI) format.

Receive Correct Orders
With PunchOut, the supplier's contract catalog is available inside the buyer's procurement application. There are various reasons why large buyers insist for PunchOut while conducting transactions with their suppliers.

Real Time Availability
Another reason behind PunchOut's popularity is its ability to provide information in real time. For instance, as a supplier if you make changes in Contract catalog related to product pricing or availability, they are visible to the customer in real time.