Jughead Jones was falling, falling hard for a certain a girl with blue eyes and blonde hair but he has no idea how to handle it. Also for getting all of the sadness out of his life. Betty cooper has a crush on her best friend redhead Archie Andrews. He turns her down for a raven haired girl named Veronica Lodge. Archie Andrews is in love with a girl that is new to school named Veronica Lodge. He doesn't know how much he is breaking someone's heart. Veronica Lodge is a girl from New York and is new to Riverdale. She makes friends in a second. Her and Veronica's mother Hermione Lodge moved because her dad was put into jail because of fraud and embezzlement.