Marvel Feared That Spider-Man Would Scare People: Here's why,
Spider-Man is without doubt one of Marvel's most famous, popular, and money-spinning characters. But Spidey was very close to being kicked in the wastepaper bin mere moments after making it off the drawing board. Martin Goodman, head of Marvel at the time, told Spider-Man creator Stan Lee that he thought the new hero was a "rotten idea" for a comic book hero.
Goodman sincerely believed that the character would struggle to ingratiate himself with Marvel's adoring fans, for the simple fact that people were scared of spiders-so they'd supposedly be scared of him.
Some Extra Info thanks to CoperCurlz
There are more reasons to this story than just him being a spider. He also feared that since Peter Parker was, at the time, a teenager that people wouldn't think the character would be serious enough. He feared the age, powers, and a few other factors were going to make the web slinger a fail. Stan Lee was right though.
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