Statistics!

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Who loves Statistics?!

*crickets chirping in the silence*

Oh. Well. Hmmm... Perhaps it is an acquired taste...

If your silence was that of intent fascination - great! If the word 'statistics' horrified you into silence, then you may wish to sneak away while you still can.

If I do bore you to sleep, please don't snore. My dog has a habit of doing that when I start asking him questions about my story plots. Not exactly the most supportive or encouraging sound.

Personally, I like seeing numbers and trends, especially if I can relate them to real life. And I really like them if they can show me the progress I've made.

I've been manually entering my profile data into an excel sheet on a monthly basis, tracking details like reads, votes, follower count, things I did, etc. This allows me to see how things change when I do something like posting a new story, marking a story as complete, changing my cover, make a shoutout, etc. (A few people from Wattpad helped me recover some of the older data before I started recording the numbers myself, so a huge thank you to them!)

I find it exciting to share data and neat bits of information. So, I will post a bit about Wattpad statistics, as well as some of the trends I'm seeing on my own stories. Buckle up, we are about to start posting numbers...

Before we get going, please note that my numbers are not a common baseline - these trends may vary very widely depending on the genre, tags, posting rate, followers, subject, mature content, etc. In fact, my numbers are actually very unusual, possibly because I dabbled so widely in various subjects and genres.


To give you a baseline, here are some Wattpad-wide Statistics:

Sources are listed below with the timeframe that the data was released.

Basics:

Total number of books on Wattpad: over 565 million [1]

Number of active users on a monthly basis: 70 million [1]

Total minutes spent on Wattpad: 22 billion [1]

Roughly 25% of users write a story draft - but only about 10% of them will publish at least one chapter. (So, only about 10% of users have a book on their profile) [4]

Less than 10% of books on Wattpad are completed [4]

The most-read genres include: fanfic, romance, teen fic, and werewolf. (Yet, Werewolf is one of the genres with the fewest posted stories) [4]

The least-read genres are: spiritual, science fiction, and vampire [4]


Reads:

If a story has over 500 reads, it's in the top 10% of books with the most reads [2]

If a story has over 1,000 reads, it's in the top 5% [2]

If a story has over 10,000 reads, it's in the top 2% [2]

If a story has over 25,000 reads, it's in the top 1% [2]

If a story has over 250,000 reads, it's in the top 0.1% [2]

If a story has over 1,000,000 reads, it's in the top 0.01% [2]

Over 45% of books only have 1-2 reads [2]

90% of the traffic and usage comes from mobile devices [3]

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