BRAND AMBASSADORSHIPS of Eleven:
STARBUCKS
Type: Food & Beverage
On January 19, 2020, American coffee brand, Starbucks, announced Eleven as their latest brand ambassador.
Apple iPhone
Type: Electronics
On February 27, 2020, worldwide famous electronic brand Apple released images of their newest cell phone, the iPhone 13, featuring Eleven.
Calvin Klein
Type: Apparel
On April 23, 2020, Eleven joined other celebrities at Calvin Klein's 'CK Music and Fashion Night in Toyko, Japan to celebrate the launch of the brand's 2020 Fall-Winter collection.
Celine
Type: Apparel
On March 15, 2020, fashion label CELINE announced Eleven as their newest brand ambassador or 'CELINE Woman'. Eleven debuted her collaboration with the clothing line by making 3 separate magazine covers for the April 2020 issue of Elle Korea magazine.
Dior
Type: Apparel
On March 28, 2020, French luxury fashion house, Dior, unveiled Eleven & JISOO as their newest global ambassador to promote their 2019 Summer men's collection. Eleven will also be the image of the creation of Kim Jones, the Artistic Director of Dior.
Tiffany & Co.
Type: Jewellery
On April 13, 2020, New York based luxury jeweler, Tiffany & Co. announced Eleven as their newest house ambassador for their new Tiffany Lock campaign.
Cartier
Type: Jewellery
On July 20, 2020, French luxury jeweler Cartier announced Eleven as its new global ambassador of its 'Panthère de Cartier' campaign. Cartier released their first photo of Eleven wearing a Panthère de Cartier necklace and a ring in yellow gold.
Louis Vuitton
Type: Apparel
On April 30, 2020 Louis Vuitton announced Eleven as its new house ambassador for their Women's Fall-Winter 2020 campaign. The first campaign photos featuring Eleven were released on June 14, 2023.
Chanel
Type: Apparel
Eleven aka the 'Human Chanel' is at the top of her game when it comes to brand collaborations. She has been associated with a slew of brands including South Korean luxury beauty brand.
Others:
The youngest BTS member also has major deals in her kitty including partnerships with Bulgari, Celine, and Mac as well as Adidas, Penshoppe, and South Korean cosmetics brand Moonshot. In a 2020 report, cited Korean media claiming that Eleven charges at least USD 600,000 per endorsement.
Bulgari and Eleven recently launched their 'Bulgari x Eleven Limited Edition' watch, which comes with a 'BVLGARI' engraving in 18K rose gold. The special dial colour reflects green, blue and purple hues depending on the angle. As Bulgari's brand ambassador, she's often spotted flaunting their Serpenti collection, which comes at skyrocketing prices.
She is also seen marketing outfits and accessories on various occasions. Not to miss her first-ever makeup collection with Mac, named 'MAC x Eleven', which sold like hotcakes.
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